The REHAU excellent matt collection, the RAUKANTEX eco and evo edgebands and the editorial of the printed brochure for surfaces all received an award. The three products impressed the jury of one of Germany’s most prestigious design prizes.
Once a year, a top-class international jury presents the German Design Award created by the German Design Council. The award aims to promote a design-oriented economy. Consequently, products that are ground-breaking on the international design scene are presented with awards in various categories every year. This year, the jury felt that no less than three REHAU Furniture Solutions products met their requirements.
REHAU excellent matt collection: Excellent Product Design winner
REHAU’s excellent matt collection was chosen as the winner of all the products entered in the ‘Excellent Product Design – Material and Surfaces’ category. Matt surfaces, either completely uniform or combined with high-quality contrasting materials, add elegance to trendy living spaces. The excellent matt collection enables carpenters, designers and industrial partners to create furniture and rooms with a seamless design and a contemporary feel. The availability of coordinated designs for the surface, edgeband and storage space make this possible. The attractive appearance is accompanied by a pleasant, velvety feel with soft touch and anti-fingerprint technology.
A new product was also introduced to REHAU’s excellent matt range just in time for the announcement of the winners: worktops can now also be ordered in RAUVISIO noir.
REHAU surface brochure: Excellent Communications Design winner
The jury also decided that the way our world of surfaces is presented to customers and partners in writing merited a German Design Award. The brochure for REHAU’s surfaces ended up on the winner’s podium in the category ‘Excellent Communications Design – Editorial’. REHAU’s marketing team completely revised the brochure as part of establishing the new excellent matt collection. This creative achievement has now been rewarded with the coveted trophy for the editorial.
RAUKANTEX eco & evo: Excellent Product Design winner
REHAU is sustainable – and also enables its customers to use products that conserve natural resources. This approach is perfectly demonstrated by the RAUKANTEX eco & evo edgeband products. REHAU has developed an edgeband composed of 50% post-industrial recycled material with RAUKANTEX eco. RAUKANTEX evo is based on non-fossil primary raw materials, the use of which does not create any additional demand for crude oil for the PP base material of the edgeband. The jury of the German Design Awards honoured these innovations with an award in the category of ‘Excellent Product Design – Eco Design’, which was introduced to show that design and sustainability are not mutually exclusive.
‘Awards like the German Design Award are a great acknowledgement and sign of appreciation for our new topics, whilst also, of course, being a huge compliment to the relevant team,’ said Hans Peter Mehnert, Head of Product Management Furniture Systems and Components. ‘To have three winners this year in three different areas shows us that we are on the right track with our innovation strategy.’