Outstanding Marketing for Window Experts

Erlangen, 2 July 2025 – REHAU Window Solutions made a remarkable impression at the 2025 German Brand Award: In addition to securing Gold in the category "Brand Communication – Brand Events" for its Welcome ARTEVO Week, the systems provider was also honoured for its immersive experience centre in Erlangen and its presence at Fensterbau Frontale 2024. The company earned three further accolades in the categories "Brand Experience of the Year" and "Brand Communication – Fairs and Exhibitions", underscoring its consistent and internationally impactful brand leadership.
These awards highlight REHAU Window Solutions' strategic use of branding as a value-generating tool – one that empowers its customers and partners to achieve measurable success. This approach creates meaningful market differentiation and strengthens the brand profile of window professionals, providing tangible sales arguments along the entire customer journey.

The jury explained its decision to award Gold to ARTEVO Week as follows:
"ARTEVO is a powerful demonstration of how a brand-driven event can become an immersive brand experience through a rigorous 360-degree approach. The seamless integration of dynamic 360° projections, striking 3D sound, and multisensory staging creates an emotional connection with the brand that resonates long-term. The Feature Area and 360° Training add substantial depth and practical relevance to the experience. This project stands out for its strategic clarity, harmonious orchestration of elements, and trend-setting aesthetic execution that brings the brand and its values to life in a powerful way."

Peter Kotzur: REHAU Window Solutions marketing empowers partners and customers to achieve visibility, relevance and success in a highly competitive environment.